Branding update reveal for health & fitness coach, Laura Tarbell! Laura is an expert trainer, cover model, national fitness title holder, wife & mother to 2 SETS OF TWINS! Yes, that’s 4 kiddos total, and she looks INCREDIBLE. I can promise you she knows what it takes to get in shape and stay that way, all while balancing a crazy schedule, mental challenges, AND family! When we were creating Laura’s branding I knew her favorite colors are the turquoise shades, but I wanted to add a pop of another color that felt fresh, new and healthy. That’s where the cucumber green came in. Some may argue that greens and blues are too soothing for a fitness brand, but I disagree. Laura works with mamas who are just plain TIRED of doing it all on their own – they need a place to feel at ease and say YES this is the relief and the help I’ve been looking for. Not every fitness brand has to be uber vibrant and in your face to be energizing.
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