Mira, the founder of Trivedi World Travel, envisioned a brand that embodies timeless sophistication, professionalism, and approachability. She drew inspiration from vibrant colors, bold imagery, with a balance of white space.
To bring her vision to life, we chose a color palette that includes navy, teal, cobalt blue, gold, and warm neutrals. Teal is associated with communication, while navy and cobalt blue convey trust and dependability, contributing to the brand’s sophisticated and professional image. The gold element adds a touch of luxury, and the warm neutral colors create a welcoming vibe, enhancing the brand’s sophisticated appeal.
The logo is designed to be both professional and timeless, featuring a lotus flower henna-inspired symbol that subtly nods to Mira’s Indian culture. The primary font used in the logo is a serif typeface, with varying weights that enhance the high-end feel. This is complemented by a sophisticated san serif font positioned below.
Don’t forget to check out the website reveal here.
You can check out the branding and website by clicking here.
Mira founded Trivedi World Travel after a lifetime of exploring and living abroad, often with her own family. Now, she passes on the gift of bond-building travel to other families craving deep connections—to one another and to the wider world around them.
Mira comes from a multicultural background; her English-Scotch mother is from Iowa, and her father is from India. From a very early age, she saw how cultural differences could be bridged when people open their minds (and hearts!) to other ways of living. When she wasn’t traveling, Mira was busy taking care of others. She built a career in nursing, where she loved providing comfort to patients during their most vulnerable moments.
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