Donna, the founder of Away We Geaux Travel, aimed to create a brand that embodies timelessness and professionalism while maintaining a modern touch.
To achieve this vision, we chose a color palette featuring multiple shades of blue, blush pink, and a selection of classic neutrals. The blue shades convey professionalism and add a touch of luxury. The blush pink adds a feminine and chic element, while the classic neutrals—charcoal and cream—enhance the overall classic vibe.
The logo is designed to be both classic and timeless, featuring an abstract fleur de lis symbol. The main font used in the logo is a serif typeface with varying weights within the letters, creating a high-end feel. This is complemented by a clean, modern sans-serif font for the word “travel” positioned below.
Don’t forget to check out the website reveal here.
You can check out the branding and website by clicking here.
Donna Kelly is the Diet Coke-loving, dessert-enthusiast behind Away We Geaux Travel. After three successful decades in the corporate world, she traded spreadsheets for itineraries, channeling her passion for planning into crafting unforgettable journeys.
Away We Geaux was founded to help you embark on the vacations of your dreams—especially when there seems to be no time in your busy schedules to plan it. With her network of insider connections, she’ll handle the complexities while you focus on making memories.
Are you ready to launch that new business or elevate your current brand/website? Check out our services!
Girlboss Designer specializes in the travel industry and the online coaching industry – all serving women entrepreneurs. CLICK HERE to learn more about our services and how we can help!
