Susan, the founder of SG Luxury Adventures, had a goal to create a brand that conveyed sophistication, timelessness, and luxury.
To achieve this, we utilized a color palette that included shades of teal, warm neutrals, and black. The shades of teal are associated with communication and creativity, giving the brand an air of sophistication. The warm neutral colors signify both approachability and reliability and give a timeless vibe. Black is associated with a classic and sophisticated look that enhances the luxury vibe of the brand.
The logo design is both timeless and sophisticated. It prominently displays the monogram SG symbol, which is complemented with a small compass rose, subtly hinting at a travel reference. The font used in the main logo is a serif font, with varying weights within the letters, giving it a high-end feel. It is balanced by a clean and modern sans-serif font used below.
Don’t forget to check out the website reveal here.
You can check out the branding and website by clicking here.
Susan is passionate about helping her clients transform their travel dreams into reality. These aren’t just ordinary vacations; they are journeys filled with unique adventures, remarkable sights, and unforgettable moments. Whether it’s a private wine tasting at a vineyard in Tuscany, a hot air balloon ride over the Serengeti, or a cultural immersion in the heart of Kyoto, she’s here to ensure that your travels are packed with memories that will last a lifetime.
Susan extensive knowledge of diverse destinations, accommodations, and travel experiences allows her to craft personalized itineraries tailored to your unique interests and preferences securing reservations at renowned restaurants to managing transportation and ensuring that you have access to exclusive after-hours experiences at attractions.
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Girlboss Designer specializes in the travel industry and the online coaching industry – all serving women entrepreneurs. CLICK HERE to learn more about our services and how we can help!
