Lucy, the visionary behind Lucy Gioia Change Coaching & Consulting, sought a brand that reflected luxury, spirituality, and a deeply feminine energy. Inspired by the vibrant colors of Greece and graceful, feminine typography, her brand radiates sophistication and soulful connection.
To capture this vision, we crafted a color palette of calming blues, a bold pop of bright pink, and warm neutral tones. The blues convey trust and confidence, grounding the brand with a polished, professional feel. The vibrant pink adds a striking, feminine energy, while the warm neutrals balance the palette with a sense of luxury.
The logo is both elegant and distinctive, featuring a bespoke monogram where the letters intertwine with artistic precision. We paired a modern editorial serif designed with bold contrasts and refined details with a sleek sans-serif typeface to create a sophisticated, high-end brand identity.
Don’t forget to check out the website reveal here.
You can check out the branding and website by clicking here.
Lucy Gioia brings over 20 years of professional experience in leadership, organizational change, and human development. Certified in NLP, hypnosis, and trauma-informed practices, she integrates evidence-based coaching with embodied healing techniques to support meaningful transformation. Drawing on her background in change management and her deep commitment to personal growth, Lucy equips individuals and teams with the clarity, tools, and strategies to create lasting, positive change.
Are you ready to launch that new business or elevate your current brand/website? Check out our services!
In Flow Design Co. specializes in the travel industry and the online coaching industry – all serving women entrepreneurs. CLICK HERE to learn more about our services and how we can help!
